Latest News

30 August 2018

FEDMA promotes legitimate interest as a legal basis and supports ‘adequacy – plus’ for Brexit

FEDMA promotes legitimate interest as a valid legal basis for processing of personal data for direct marketing purposes. The General Data Protection regulation (GDPR) outlines six […]
8 August 2018

Austrian Presidency first work on ePrivacy

The Austrian Presidency of the Council of the European Union, which started on the 1st of July, has picked up the ePrivacy where the Bulgarian Presidency […]
31 July 2018

The importance of maintaining the free flow of data between the EU and UK

The UK is looking to forge a new relationship with the EU, which is no easy task, as we’ve seen from fraught and sometimes tense negotiations. […]
19 July 2018

Highlights of the latest EDPB meeting; one-stop-shop mechanism and Privacy Shield

The European data protection authorities, assembled in the European Data Protection Board (EDPB), met on the 4th and 5th of July for the EDPB’s second plenary […]
12 July 2018

Privacy and the DSM: Have a look at FEDMA’s event at the European Parliament

11 July 2018

Privacy and the DSM: Listen to our speakers

5 July 2018

Artificial Intelligence: How Europe is shooting itself in the foot with the GDPR

Opinion Column by Ivan Vandermeersch, the Secretary General of the Belgian Association of Marketing (BAM) and Board Member of FEDMA.  On 25 April, the Commission communicated that together […]
2 July 2018

Austria takes over EU presidency

On  July 1, Austria took over rotating Presidency of the Council of the EU for the upcoming 6 months. Overal priorities of its Presidency programme are security and […]
25 May 2018

General Data Protection Regulation is now entered into force

Today, 25th of May 2018, sees the new regulatory framework on data protection take effect. GDPR now applies in all EU countries, even if your country […]
24 May 2018

New global study reveals consumers are happy to share their data

Despite cultural and economic differences, new research from the GDMA and Acxiom, shows consumers’ around the world take a similarly pragmatic approach to sharing their data 24 […]
26 April 2018

Privacy and the DSM: Gallery

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26 April 2018

FEDMA Held a Debate on EU Digital Legislations Impact on Users and The Data-Driven Industry

On the 24th April 2018, FEDMA organized its annual data protection event at the European Parliament. This year’s debate was focused on the ePrivacy Regulation proposal’s […]