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  • You’ll find on this new website all the news related to FEDMA’s activities, our position papers and events for the data-driven marketing industry. FEDMA’s missions are to foster ethics and privacy in marketing, harness the potential [...]

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FEDMA

Worth thinking of

11th October 2016

Vital to the German economy 18% of total advertising spend in Germany comes from 1-to-1 marketing Tangible benefits for the UK businesses 23% of UK sales are generated by 1-to-1 marketing