The Federation of European Data and Marketing (FEDMA) represents the interests of the data and marketing industry from across Europe in Brussels. Its members use data for effective marketing and improved customer experience through all communications channels. Read more here.

Our mission

FEDMA works for a thriving European data and marketing industry that balances privacy and innovation to build customer trust and sustainable long-term value.

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FEDMA announces new name, logo and visual identity

6th May 2021

Brussels, 7 May 2021 – Earlier this week, FEDMA published its new name and visual identity to better reflect the reality of the data-driven marketing industry in Europe. FEDMA, which now stands for the Federation […]