FEDMA works for a thriving European data and marketing industry that balances privacy and innovation to build customer trust and sustainable long-term value.

By representing the interests of its members, FEDMA's policy activities focus on 4 main areas: consumer protection, data transfers, digital economy, and privacy & data protection. The following list shows the published papers since 2014.

Consumer Protection

FEDMA position paper on the withdrawal button in financial services contract Directive

20 March 2023
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FEDMA position paper on Digital fairness – fitness check on EU consumer law

16 March 2023
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FEDMA answer to the new Consumer Agenda public consultation

2 October 2020
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FEDMA additional paper for the new Consumer Agenda public consultation

2 October 2020
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Data Transfers

Industry’s amendments on ePrivacy Croatian Presidency proposal for article 8

20 March 2020
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FEDMA paper on our support for ‘adequacy plus’ decision for the UK

30 August 2018
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FEDMA answer on building a data economy communication

27 April 2017
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ICDP co-signed letter on the free flow of data initiative to the Council of the European Union

4 December 2016
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Digital Economy

FEDMA position paper on the Data Act

5 July 2022
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FEDMA answer to the Digital Levy public consultation

12 April 2021
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FEDMA’s position on the proposal for a Digital Markets Act (DMA)

1 April 2021
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FEDMA’s position on the proposal for a Digital Services Act (DSA)

29 March 2021
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Privacy & Data Protection

FEDMA’s position paper on 5 years of GDPR

28 September 2023
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FEDMA position paper on GDPR procedural rules in cross-border cases

28 September 2023
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FEDMA’s input to the European Commission’s Call for Evidence on an initiative on procedural aspects of the GDPR

27 March 2023
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FEDMA response to the EDPB targeted consultation on the Guidelines 9/2022 on personal data breach notification under GDPR

29 November 2022
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