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FEDMA Welcomes Swash

25 January 2024

FEDMA is pleased to welcome Swash as its member since 1 January 2024. This latest addition will further expand FEDMA’s scope to data unions throughout the data-driven marketing industry.

The FEDMA community is delighted to join forces with Swash to strive for a better and stronger marketing industry. As data unions are on the rise, we look forward to working with Swash to create greater acceptance and usage of this innovative method to gather, process and protect personal data.

Swash is an online earning portal where people can earn points for surfing the web, seeing ads, or completing tasks online. Earnings can be redeemed or donated to leading causes worldwide. Alongside the Swash earning dashboard, Swash consists of a wide network of interlinking collaborators including:

  • Brands that publish ads with Swash Ads
  • Businesses that buy and analyse data with sIntelligence
  • Data scientists who build models with sCompute
  • Developers who innovate on the Swash stack
  • Charities who receive donations with Data for Good

Find out more about Swash here.

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