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New privacy policy changes of FEDMA’s website

22 April 2021

FEDMA has updated the privacy policy of its official website, following the integration of Google Analytics into the website’s functionalities. This update is part of FEDMA’s broader overhaul of its communication strategy initiated by Robin de Wouters, FEDMA’s new Communication and Commercial Manager.

By better tracking and reporting website traffic, this new tool will provide us with reliable indicators on the quality of our content vis-à-vis new visitors, thus helping us to improve the website and engage with users.

The FEDMA privacy has thus been updated to reflect the use of Google Analytics. The cookie banner has been appropriately updated, offering all visitors to the FEDMA website choice to accept or not the cookies. Refusal of the cookies might slightly affect your browsing experience. Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Accepting them would help us improve our website and answer better your needs.

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