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ePrivacy Directive: Combining modern marketing & Privacy

8th February 2017

February 8th, 2017 18:00 – 20:00 o’clock, followed by a cocktail European Parliament, Room A3E-2 Brussels This year, FEDMA’s annual event is dedicated to the review of the ePrivacy Directive. The European Commission has published a […]

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Munich: Data Driven Marketing Conference

23rd November 2016

The conference on marketing and technology. The Data Driven Marketing Conference (DDMC) is a conference bringing together technology and marketing. Participants will get an overview of the offers of marketing suits and ad technology solutions, […]

The Role of FEDMA

12th October 2016

The growth of data driven marketing requires a right balance between the rights of the citizens and the needs for targeting of the communication and research industry. “There is only one valid definition of business […]

FEDMA represents

12th October 2016

1-to-1 marketing is a vital part of the European economy annually contributing over €100bn across the 28 member states. Businesses use 1-to-1 marketing to talk directly to existing and potential customers to promote products or […]