FEDMA develops a position on Legitimate Interest

6th February 2020

FEDMA, the Federation of European Direct and Interactive Marketing, published an updated position paper on Legitimate Interest. Indeed, in the context of the upcoming Commission report on GDPR implementation, and as the European Data Protection […]

Brussels adapts to COVID-19

19th March 2020

FEDMA staff is currently working from home till the 6th April and remains available to answer your questions via email. In the light of the COVID-19 outbreak, many EU institutions have adapted their way of […]

ePrivacy: Romanian Presidency moving forward

21st March 2019

The Romanian Presidency of the Council is moving forward with the ePrivacy file. The Telecommunication working group (TELEWG) of the Council has met on the 12th and 14th of March to discuss the file. Now […]

Major steps forward in consumer law

7th March 2019

Member states’ ambassadors meeting in the Council’s Permanent Representatives Committee agreed today on the Council’s position on a draft directive which amends four existing EU directives protecting consumers’ interests. The draft directive covers a wide […]

Legitimate interest: the debate!

21st February 2019

Personal data processed for direct marketing purposes relies mostly on “consent” (art. 6a) and “legitimate interest” (art. 6f). However, there is strong tendency in the market to suggest that consent is the only valid legal […]

FEDMA season greetings and ePrivacy latest

20th December 2018

FEDMA team would like to thank you for your support and sends you our very best wishes for 2019. For your information, our office is closed from 24th December to 2nd January included. Early December, […]

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