8 April 2021 – The Federation of European Direct and Interactive Marketing (FEDMA) is pleased to welcome the arrival of 2 new staff members on its team. Following a reshuffling last year, FEDMA leadership took the […]
On February 10th, Member States’ representatives from the Council of the EU agreed on a negotiating mandate for the draft ePrivacy Regulation after almost four years of intense discussions. The text approved by the EU […]
On February 10th, the Council of the European Union confirmed the mandate for negotiations on the ePrivacy Regulation. Following almost four years and eight EU presidencies, EU Member States’ compromise has tried to set the […]
FEDMA supports the best practice of Robinson lists which help the flow of information while respecting individual’s choice. Robinson lists go hand in hand with opt-out regimes, which rely on legitime interest and thus facilitate […]
Dear Commissioner Reynders, Dear Secretary Raimondo, We, the undersigned associations, represent a variety of sectors of the transatlantic business community. We welcome and appreciate your ongoing efforts to agree on a new, strengthened EU-U.S. framework […]
FEDMA is very pleased that the EU institutions granted adequacy to the UK. FEDMA supported this decision so as not to block data transfers between the UK and the EU. UK DMA CEO, Chris Combemale, […]
FEDMA, which now stands for the Federation of European Data and Marketing, has a clear mission statement: aiming for a thriving European data and marketing industry that balances privacy and innovation to build customer trust and sustainable long-term value. For more information, please click […]
FEDMA took part in a panel on Thursday 3 June at the 2021 Digital Marketing World Forum Global event on the importance of consumer education in online advertising. The panel was moderated by Konrad Shek, […]
Global Data and Marketing Alliance (GDMA) publish ethical framework and best practice guidance for global data and marketing industry 12 May 2021 – The Federation of European Data & Marketing (FEDMA) and the Global Data […]
As follow-up to its Digital Decade Communication of 9 March, the Commission launched a public consultation on the formulation of a set of principles to promote and uphold EU values in the digital space. Aimed […]
Fedma 2021
