FEDMA calls for industry support because brands’ capacity to reach out to customers and prospects is being challenged. What happened? A fair and balanced processing of data for sponsoring is heavily fined. The Tennis Association […]
FEDMA staff is currently working from home till the 6th April and remains available to answer your questions via email. In the light of the COVID-19 outbreak, many EU institutions have adapted their way of […]
The EDPB and the individual EEA Supervisory Authorities (SAs) contributed to the evaluation and review of the GDPR for the upcoming European Commission 2020 report. The EDPB is of the opinion that the application of […]
On 19 February, the Commissioner for Internal Market, Mr Thierry Breton, presented the new initiatives in the digital sector (“A Strategy for Europe – Fit for the Digital Age“, “White Paper on Artificial Intelligence”, “European […]
FEDMA, the Federation of European Direct and Interactive Marketing, published an updated position paper on Legitimate Interest. Indeed, in the context of the upcoming Commission report on GDPR implementation, and as the European Data Protection […]
5G will allow a 1000-fold increase in debit compared to 4G. The main advantage is the reduction of latency, the reaction time after a click on your smartphone, tablet or connected computer. The 5G will […]
On Tuesday 21st January, the State Secretary in charge of the minister for sea, transport and infrastructure in Croatia, Josip Bilaver, spoke to MEPs of the LIBE committee, providing them with an update on the […]
Together with a number of trade association from the media sector, FEDMA has reached out to Mr Thierry Breton, new European Commissioner in charge of Internal Market since the 1st of November, to raise concerns […]
On the 18th November 2019, FEDMA organized its annual data protection event at the European Parliament. This year’s debate was focused on the importance to foster user’s trust, both through industry’s efforts, and with a […]
Fedma 2019