Opinion Column by Ivan Vandermeersch, the Secretary General of the Belgian Association of Marketing (BAM) and Board Member of FEDMA. The joyous entry of digital society into our privacy thinking has shifted up a gear […]
As businesses prepare for the new rules with the General Data Protection Regulation (GDPR) coming into force in 100 days, almost two-thirds (61%) of consumers in the United Kingdom are already happy with the amount […]
The German Federal Ministry for Economic Affairs and Energy had mandated an economic impact of the ePrivacy Regulation on online advertising and ad-based digital business model. The study considered details on the impact the European Commission […]
Fedma 2019