DDMA Study: What consumers think about data

24th November 2016

The DDMA published a research contributes to the social debate on privacy. They investigate which internal and external factors influence this concept, pointing out the implications for organizations’ data propositions and for public education and […]

Is Privacy Shield strong enough?

22nd November 2016

22nd November 2016 – Just three months have passed since EU-US Privacy Shield was agreed and at least two allegations have already been submitted to the courts of the EU. One of the challenges was […]

The Office Team

16th October 2016

Meet the office team to take you there. The personal conversation can not be replaced by anything. If you have any questions, please contact the office team. Géraldine Proust EU Legal Affairs Manager “There are […]

PEEAC – all information needed

16th October 2016

PEEAC: Certified Courses Please find below a list of courses certified by PEEAC: European Diploma in Direct and Interactive Marketing Bavarian Academy of Advertising and Marketing, Germany Cardiff Business School, UK DDA (Deutsche Direktmarketing Akademie), […]

Education

16th October 2016

PEEAC- FEDMA’s commitment to ensure high standards for on-going education in Data Driven Marketing For Data-Driven Marketing to flourish, effective educational programs are a fundamental prerequisite. Only when educational programs in Europe include the latest […]

Join FEDMA now!

15th October 2016

Membership request We encourage you to fill in our FEDMA membership request form. You are invited to consult our membership page. FEDMA has an annual membership fee. This fee depends on the importance of your […]

The Role of FEDMA

12th October 2016

FEDMA is the Federation of European Direct and Interactive Marketing and represents the interests of data-driven marketers from across Europe in Brussels.  It operates mainly through the participation of European DMAs and significant companies who […]

Our principles

12th October 2016

Be Honest and Fair Organisations are expected to be honest and fair and offer a clear customer journey. Organisations are expected to be clear with customers and prospects about why they collect data and how […]

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