On 2 July, following Apple’s announcement of their new operating system, iOS14, which includes major changes to its Identifier for Advertisers (IFDA), FEDMA joined a coalition of 16 organisations to call for standards promoting interoperability and more predictable user privacy. The letter which is addressed to Tim Cook, CEO of Apple, is among other things urging Apple to:
The letter can be found here
To discuss FEDMA Membership, please contact rdewouters@fedma.org or book an introductory call via Microsoft Bookings.
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