FEDMA team announcement
A message from the FEDMA Co-Chairs Chris Combemale and Sachiko Scheuing. It is with great regret that FEDMA announces the departure of Mathilde Fiquet who has resigned as Directeur General to accept a new position […]
News View
FEDMA is recruiting a communication and commercial manager
FEDMA is the Federation of European Direct and Interactive Marketing and represents the interests of the data and marketing industry in Europe in Brussels. It operates mainly through the participation of 21 European DMAs and […]
Legitimate interest and ePrivacy on FEDMA’s desk
FEDMA received, from the European Data Protection Board, an invitation to express our interest for an upcoming workshop on legitimate interest, to be held on the 27th November 2020. FEDMA responded positively to the invitation. […]
Joint Press release: Phasing-out of targeted advertising as suggested by the adopted JURI report on the digital services act sends a potentially fatal message for the ad-financed sectors
On behalf of EMMA (European Magazine Media Association), ENPA (the European Newspaper Association) EPC (European Publishers Council), FEDMA (Federation of European Direct and Interactive Marketing), EGTA (Association of TV and radio sales houses), ZAW (German […]
Self-regulation: FEDMA reelected to defend self-regulation
FEDMA continues to support self regulation in general and more particularly, co regulation for data protection. For example, FEDMA is committed to updated its Code of Conduct to the GDPR. FEDMA also called for the […]
FEDMA answers New Consumer Agenda consultation
FEDMA submitted its response to the consultation for the EU’s new ‘Consumer Agenda‘. One question touched upon the possibility to introduce an opt out system for consumers from personalised offers and prices. FEDMA considers overall […]
FEDMA answered Commission public consultation on AI and Digital Services Act over the summer
The European Commission plans to publish a proposal on AI early 2021. This initiative should ensure that AI is safe, lawful and in line with EU fundamental rights. The overall goal is to stimulate the […]
Schrems II discussed in Parliament: where do we go from here?
At the Civil Liberties (LIBE Committee) in the European Parliament, stakeholders discussed Schrems II ruling. MEPs voiced concern over lack of legal certainty to outrage at this repetitive ongoing issue. Fear of China was highlighted. […]
European Parliament wants to weight in EU COVID recovery fund decision
In July, the European Council reached an agreement on the EU’s future long-term budget (MFF) for 2021-2027, as well as a recovery package to help EUMS recover from the Covid-19 pandemic and support investments in the green […]
European Commission keeps an eye on US congress hearing of GAFA on competition
On the 29th July, the US congress held a hearing of the CEOs of Facebook, Amazon, Google and Apple, on the probe of the dominance of digital platforms, following a yearlong investigation. The hearing was […]