National self-regulation in France includes the following documents:
- Privacy Protection – Pact
Please visit : https://www.privacyprotection-pact.org/
- General Code of Ethics
Please visit : https://www.sncd.org/deontologie/code-general-de-deontologie-communication-directe-sncd/
- Code of emailing (compliance received by the CNIL)
Please visit: https://www.sncd.org/deontologie/code-de-deontologie-electronique-du-sncd/
- Charter of e-mailing ‘Code relating to the use of electronic contact details for direct marketing purposes’ (Charte de l’e-mailing ‘Code relatif à l’utilisation de coordonnées électroniques à des fins de prospection directe’) of the Union Française du Marketing Direct & Digital (UFMD)
Please visit: http://www.ufmd.org/file/122295
- Code of ethics ‘Targeted Advertising and protection of users’ (Charte de déontologie ‘Publicité ciblée et protection des internautes’) of the Union Française du Marketing Direct & Digital (UFMD).
Please visit: http://www.ufmd.org/file/116382
- Best practices regarding the fair use of advertising cookies (Guide de bonnes pratiques concernant l’usage des cookies publicitaires) of the Union Française du Marketing Direct & Digital (UFMD).
Please visit:
- http://www.ufmd.org/file/122296 (English version)
- http://www.ufmd.org/file/122295 (French version)
- Code of Ethics for e-commerce and distance selling (Code déontologique du e-commerce et de la vente à distance) of FEVAD (Fédération du e-commerce et de la vente à distance)
Please visit:https://www.fevad.com/code-deontologique-du-e-commerce-et-de-la-vente-a-distance/
- Deontological Charter of the members of Signal Spam Association (‘Charte deontologique des membres de l’association Signal Spam’), May 2012. Signal Spam is a non for profit organisation and a public/private partnership promoting a trustworthy network of actors united to fight Spam.
Please visit:
https://www.signal-spam.fr/accueil/deontologie-et-bonnes-pratiques/
- The Marketing Mobil Association published a Code of Ethics about ethics and compliance SMS rules in B2C and B2B relations.
Please visit:
http://www.afmm.fr/wp-content/uploads/2015/02/Charte-de-deontologie-SMSPlus-Fevrier-2015.pdf