The Act on Electronic Communication Services (2014/917, the “ECS”, previous title was The Information Society Code) replaced the previous legislation (i.e. the Act on Protection of Privacy in Electronic Communications, 2004/516), which implemented Article 13 of the Privacy and Electronic Communications Directive (ePrivacy Directive). The ECS came into force on 1 January 2015. The relevant provisions on privacy in electronic marketing has remained the same under the ECS.
The ECS codifies and repeals other acts such as the Communications Market Act (393/2003), the Act on Television and Radio Operations (744/1998), the Act on Radio Frequencies and Telecommunications Equipment (1015/2001), the Domain Name Act (228/2003), the Act on the Provision Of Information Society Services (458/2002) (the so called e-Commerce Act), and the Act on the Protection of Privacy in Electronic Communications (516/2004).
The amendments to the ePrivacy Directive have been implemented by the ECS.