Main training providers for direct and interactive marketing:
ICEMD - Instituto de Comercio Electronico y Marketing DIrector - with courses taking place in Spanish towns including Madrid, Barcelona - contact Joost van Nispen, President.
FECEMD also offers courses for its members, which are designed and directed by ICEMD.
Main DM Trade Fair & Congress:
La Semana de Comercio Electrónico y Marketing Directo
Virtual community:
ICEMD runs a Virtual Community of Direct and Interactive Marketing specialists (access through www.icemd.com - press Comunidad Web button). More than 7500 specialists from all over the Spanish speaking world meet there to exchange ideas, participate in discussion groups, post articles and research, and download more than 200 documents on subjects such as e-commerce, e-business, database marketing, CRM, online/offline integration, multi-channel marketing, and creativity in direct and interactive marketing.
Awards:
The best direct and interactive marketing campaigns in Spain compete for the Premios IMAN organised by FECEMD.
Bookstores:
Fondo Bibliográfico de la FECEMD (Library)
CD-ROM of the winning campaigns of direct and interactive marketing
ICEMD provides an annotated reading list classified by subjects, and commented on by professionals and students - the books can be bought online directly through ICEMD.
Career and job opportunities:
ICEMD runs an online placement service at http://www.icemd.com/area-entrada/trabajo/trabajo.asp
Magazines, newsletters and Journals available in Spanish :
FECEMD publications: Weekly press review, e-selection bulletin, monthly review, and the Directory of DM and e-commerce
ICEMD makes available through its online library the major magazines in direct and interactive marketing: Estrategias, Interactiva, e.comm and Business 2.0 as well as Mail Marketing
DM Facts and Figures:
Statistics and surveys provided by FECEMD
