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Confused by European Data Protection Laws? Your questions answered!

Data Protection Laws in the European Union

With the growth of cross-border direct marketing and e-commerce, increasing numbers of marketers are gathering, processing and managing the personal data of individuals from across Europe and elsewhere. The increasing complexity of European data protection laws means that this guide is a must-have for anyone working with European data.
Plus 2 CDs included!
  EUR 150  Add to cart  

 

“Prof Korff’s expert work is a valuable guide through the maze of data protection regulations across Europe. Those looking to make sure their databases stand up to legal scrutiny can save themselves time, money, credibility and even their sanity by referring to this bang-up-to-date publication. More than a law book, it’s actually a comfort blanket for legal teams operating in the data world.”

Sally Hooton, Editor 
Direct Marketing International Magazine

 

This study published by FEDMA and the US DMA, gives a detailed description and analysis of the European data protection regime. Specific attention is given to the implications for those engaged in marketing and database management. It includes chapters on the following topics.

  • The scope and requirements of the Data Protection Directive
  • Supervision and Control
  • Rights to access and amend information held by DM companies
  • Use of publicly available data

 Click to review the book's table of contents .

This is a publication specifically aimed at direct marketers.

 "Data Protection Laws in the European Union" will guide you through the intricacies of European data protection legislation, helping you to make sure your direct marketing campaigns comply with the relevant laws.

 

“In a nutshell, the book “Data Protection Laws in the European Union” by Douwe Korff, is a complete set of information on how to conduct data processing in an ethical and a legal way. I see it as an essential tool for everyone involved in direct and interactive marketing on a European level.  A must have!”

 

      Alexander Singewald,

 Legal Counsel, LL.M,

CEO Singewald Consultants Group BV

 

 

About the Author

Mr. Douwe Korff is Professor of International Law at the London Metropolitan University, and is recognized as one of Europe's leading data protection experts. He has published numerous books and articles on data protection on both sides of the Atlantic, and is a regular speaker at FEDMA events.

 

Author: Douwe Korff

Publishing year: 2004/2005

 

Price:

FEDMA Members: € 50,- please click here or contact jandreassen@fedma.org to order

Non Members: € 75 + p&p

 

If you would like further information, contact FEDMA Marketing Manager, Jørgen Nygaard Andreassen at +32 2 778 99 28.

 

p&p - Postage and Packing ( Information on rates for pre-paid courier envelope or first class mail is available from info@fedma.org